November 12, 2025

50 Years for Brick Wheels

Sept. 28, 2024

Five decades after its founding, Traverse City’s Brick Wheels is still rolling along, having seen everything from the dominance of the Schwinn, to the revival of the tandem, to the rise of the mountain bike, to the invention of the e-bike. What will the next 50 years hold? The best way to find out is to head to the bike shop’s 50th anniversary party on Thursday, Oct. 3, from 5-9pm. Kids will revel in games and activities (including face painting!) while grown-ups sip local beer, wine, or cocktails from an on-site drink truck. Food vendors will also be on hand, plus live music from SLowtaKo. And be ready to shop with discounts, prizes, and raffle drawings! Tickets include one food and beverage token and are $25 for adults, $10 for kids 12 and under. Get all the details at brickwheels.com.

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